PLAYFUL PEOPLE

DRAWING INSPIRATION FROM THE FOUNDER'S EXPERIENCE GROWING UP IN 1990S SOUTH AFRICA, THIS COLLECTION CELEBRATES A DISTINCTLY SOUTH AFRICAN APPROACH TO MODERN DRESSING — CONSIDERED, CURATED, AND DEEPLY ROOTED.

MEMORY BALANCES REINVENTION THROUGH BOLD PRINTS, FRINGE DETAILS, VIBRANT ZEBRA, FLORAL MOTIFS & FLUID NAARTJIE SATIN, WHILE STRIPES & EXPERIMENTAL COLOUR PAIRINGS PLAY WITH PROPORTION & CONTRAST.

SILHOUETTES RANGE FROM MODEST TAILORING TO SENSUAL BIAS-CUT SLIPS, OFFERING VERSATILITY ACROSS GENERATIONS & IDENTITIES. AT ITS CORE, THE COLLECTION HONOURS SOUTH AFRICA’S DIVERSITY, THROUGH REINTERPRETATION OF NOSTALGIC LANDSCAPES, FAUNA & FLORA, INTERIORS AND CHERISHED MEMORIES OF FIGURES WHO PLAYED FOUNDATIONAL ROLES IN THE FOUNDER'S UPBRINGING, WHILE PRESENTING A CONFIDENT, CONTEMPORARY WARDROBE - CLOTHING THAT FEELS BOTH OF HERE & OF NOW, ROOTED YET FORWARD-LOOKING.

FOUNDER'S NOTE: "IT'S A LOVE LETTER TO THE WOMXN & FIGURES THAT PLAYED AN IMPORTANT ROLE IN MY FOUNDATIONAL UNDERSTANDING OF SOUTH AFRICA. THEY WERE SERIOUS YET PLAYFUL, EMOTIONAL & CARING & ALWAYS TAKING PRIDE IN THEMSELVES."